How Burger King Collected 29K Emails and Added $85K in Sales, All With $0 Ad Spend
From Anonymous Foot Traffic to Trackable Revenue Burger King Costa Rica already had the brand, the stores, and the traffic. What they wanted was a smarter way to track and activate in-store visits — turning everyday guest interactions into measurable, long-term revenue. Initial goal: “Grow our customer database and promote our app.” Actual outcome: A […]
Restaurants as the ‘Third Space’: Building Community, Not Just Business
Restaurants as the ‘Third Space’: Building Community, Not Just Business What if your restaurant could be more than just a place to eat?What if it became that rare, special spot where your regulars truly feel like family—where fitness enthusiasts go after workouts instead of hitting a bar? Where non‑drinkers actually feel welcome, a place they […]