A great tourist Maui location with strong local following
Existing momentum without a system to capture and reactivate guests
Campaigns reaching new audiences from scratch every time
Coco Deck Averaged 89%YoY Growth and Drives 5K+ Monthly Scans From the Secret Menu
Coco Deck is an Asian Fusion bar in Lahaina, Hawaii with strong food and a loyal local crowd. The Dishio system captures every in-store guest through a Secret Menu QR that pulls in over 5,000 scans a month, fueling targeted campaigns that grew revenue 89% year over year.
Tourist Traffic, Local Loyalty, and Steady Growth
Coco Deck is an Asian Fusion bar in Lahaina, Hawaii, with a great tourist location and a loyal local crowd. The opportunity was to capture every guest in-store and turn the existing momentum into a measurable, repeatable revenue lift.
The Opportunity: A loyal local following and steady tourist traffic at a high-traffic Maui spot set up the conditions to build an owned audience and run smarter targeted campaigns.
What Changed: Dishio installed QR codes in-store, including a Secret Menu QR that guests love scanning. Every scan adds to the customer list. The list now grows by 5,000+ scans a month, fueling targeted campaigns.
Before the System
A great tourist Maui location with strong local following
Existing momentum without a system to capture and reactivate guests
Campaigns reaching new audiences from scratch every time
With Dishio
Secret Menu QR generating 5,000+ scans a month from in-store guests
Customer list growing automatically with every visit
Revenue averaged 89% year over year for three straight months
Tourist locations have built-in traffic. The wins come from capturing those guests once they are in the door, so the marketing reaches people who already love the place.
An owned customer list is the most valuable asset a tourist-area restaurant can build. Every scan adds to the value, lowering future ad costs and raising returns.
Coco Deck's Secret Menu QR is more than an engagement play. It quietly grows a customer list every day, with zero ad spend, while traffic keeps coming through the door.
Coco Deck averaged 89% year-over-year revenue growth for three straight months, adding $160,000+ in incremental revenue per month. The Secret Menu QR generates over 5,000 scans monthly, building an owned customer list that powers ongoing targeted campaigns and continued growth.
The difference between growing restaurants and stagnant ones is simple:
they know who their guests are and how to bring them back.